Process
S.E.O Process
Technical Audit
A technical audit will look at every element on your website that can hinder your S.E.O. performance.
Content Audit
A content audit is the process of identifying whether you need to eliminate, re-purpose, or rewrite your content to get the biggest benefit.
Keyword Research
Keyword research is the process of reviewing how people search, what people search for, and how search engines use keywords to serve results. The purpose is then to identify the keyword(s) which are most valuable to you and your business.
Location Dynamics
Location dynamics refers to a local business who offers services and/or products within a specific region. The audit process includes reviewing your presence in the local online environment. I.E. Google My Business listing and local business directories.
Content Strategy
We'll create a content strategy for you. This will include areas such as Foundation content, FAQ content, Authoritative content and User experience.
Content Writing and Editing
We'll write content that people will engage with and share. Not only will it place you your business as an authoritative figure in this field, but it will create back links which will bring more traffic to your website.
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FAQ
What exactly is S.E.O. and why is it needed?
Search Engine Optimisation services (S.E.O. services), also written as Search Engine Optimization services, is the process of increasing the quality and quantity of traffic to your website in an organic fashion (not via paid for adverts). In layman's term, S.E.O. is the practise of increasing the visibility of your business and its ranking in search engines. Use for example, a person that types in a keyword in a search engine to try and find what they are looking for. The search engine will use the keyword(s) and display the results to the search in order of relevance. If your website is not optimised with the requirements of search engines, your website will not be listed or ranked adequately as a search result to your target audience.
How long does S.E.O take to work?
Expect nothing but a simple, honest answer: You will see a significant improvement in search engine scores from month 6. The process of generating organic traffic should be a medium to long term strategy that will pay off big time with a bit of patience. Expect fantastic results from 12 - 24 months and a significant amount of organic website traffic coming your way.
How much does S.E.O. cost and do you have a quick solution for immediate results?
Our solution is a simple one: Allocate a minimum of 3 - 6 hours maintenance per month for S.E.O. by choosing one of our maintenance packages that best suits your pocket. Then, in the interim, whilst your website is crawling to the top, speak to our Google Adwords specialists and let us manage your Ads campaign and drive you to the top of Google instantly . . . results guaranteed. As time goes by and we are able to improve your search engine rankings to the point where you no longer need to advertise to get the website traffic you desire organically, you may choose to spend less on Advertising your website.
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