There was a time when all it took to run a business was to register the business, rent a shop, print some flyers and the business was good to go. Those days are long gone!
Today, many businesses are actually virtual in nature with most operations and activities taking place online. Business with an online presence by way of a website is now the norm rather than the exception.
However, unless you are an experienced web designer, you have to deploy the services of one. A web design and SEO company that will not only build you a professional and fully functional website, but also help drive traffic to your site through a contrived and documented series of SEO campaigns.
But while web design and SEO companies like www.rankmysite.co.za comprise of highly skilled and experienced web designers, they still need a bit of guidance from you as their client.
Though www.rankmysite.co.za have ready made web design templates for a large number of industries, it would be unprofessional to assume that we know exactly what you need for your website.
You might be saying to yourself at this point – “but you are web design experts”. While this is true and in truth we can help build you a standard website. A website that is in-tune with the standards and expectations of your industry. However, without your valued input, that website may fail to project who you truly are as an individual or corporate entity.
So in light of this, here are some tips that you can try out to help you in properly briefing your web designer (hopefully us), to serve you better.
#1: What Layout Do You Fancy?
The layout of your website is important as it is the overall framework of your site. It is made up of the complete arrangement of your website. From the spacing to the banners, text boxes and overall arrangement of each page. Your choice of layout may be different to that of a web designer, so your input is always a valid one.
#2: Every Website Has A Colour Scheme
What colors do you want as your website’s primary colors? That’s your color scheme. Most businesses adopt their corporate colors and the color scheme of the website as a way of branding. So it would be unreasonable to assume that your web designer would know what colors you prefer unless you tell him or her.
#3: Its All About Fonts!
You should brief your web designer of your preferred font type, font size, style (normal, bold or italics) and color. Similar to your color scheme, you may have a particular font that is part of your corporate branding and you also want this font to be used on your site.
#4: Logo Size And Placement
As a corporate entity, you might have a logo that you want to be visible on your website. It is up to you to inform your web designer on how you would like the logo to look on your site. The size of the logo, where it should be placed on the website and how it should look (for example, engraved or embossed) is all up to you. Make sure to let your web designer know what you want.
Another brief you might want to consider when contracting the building of your website to a pro, is that of links. This includes page links, links to social media/blog posts and so on. You may have affiliate sites that you would like to link up with. You should brief your web designer on every single detail of the links you would like created.
While there are a host of other things that you can inform your web designer on, these five are also key to ensuring that you and your web designer are literally on the same page.
The bottom line is, you want a website that fully represents who you are as an individual and/or business. To get this website, you need to make telling contributions to guide the web designer on the right path.